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Green Design Festival 2010 by prop4g4nd4 Green Design Festival 2010 by prop4g4nd4
Poster artwork for the Eco Heroes exhibition (1.3 x 2.3 m)

The Green Design Festival takes place in September/October of 2010 in Syntagma Square, Athens. It is organised by Brainlab, an independent non-profit organisation that deals with cultural action around social & environmental issues.

The Eco Heroes exhibition, as part of the festival, presents the stories of 10 of our fellow citizens who offer a significant bit to the protection of the environment in their daily lives & habits. Each of the participant designers was called to produce a poster for one of these individuals, referring to their main eco-related activities.

My brief concerns the action of mr. Pavlos Gerardos, a newspaper IT man who uses a bicycle on a daily basis for all his transport needs. The caption in the bottom reads: "ΚΑΘΕ ΠΕΤΑΛΙΑ ΚΑΙ ΠΙΟ ΚΟΝΤΑ ΣΤΑ ΧΡΩΜΑΤΑ ΤΗΣ ΠΟΛΗΣ ΠΟΥ ΜΟΥ ΚΡΥΨΑΤΕ" (=" Pedalling closer to the colours of the city that you've hidden from me")

Extract from mr. Gerardos' Eco Heroes description text:
"It was back in the summer of 2006 that Pavlos Gerardos, seeing that he had put on a bit of extra weight, decided to buy a bicycle. He started off cycling between home and work two or three times a week, but the loneliness of the endeavour meant he quickly grew bored with it and dumped his bicycle in the family’s yard. The bike disappeared a little later, but his love for cycling grew and grew, developing into a lifelong relationship. The following summer, Pavlos and his friend Kostas bought bikes and started to crisscross Attica together. Since then, all his daily movements - going to work, out for a drink, to the theatre or cinema - have been made by bicycle, twelve months a year. Pavlos covers some 30 kilometres on an average day in Athens, and hopes that the person who stole his first bike has come to enjoy cycling as much as him".

Add a Comment:
gerardodesign Featured By Owner Apr 25, 2013
fractalhead Featured By Owner Jul 19, 2012
nice work
daxusflashlight Featured By Owner Nov 7, 2010
you are quit e creative dude!amazing!!!
corij Featured By Owner Sep 26, 2010
why are you so talented. you boggle my mind.
teoo315 Featured By Owner Sep 26, 2010
love it
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Submitted on
September 26, 2010
Image Size
411 KB


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